We were thrilled to be involved with this captivating project from its inception to final cut. The concept took viewers on a journey with Gloria Jeans—from the factory to the everyday moments of individuals living their best lives in their jeans. Our shoot featured stunning locations and innovative setups, including luxurious glamping tents. The South African talent we worked with was exceptional, embodying true professionalism and making the experience a breeze. We filmed in a variety of vibrant settings—cafes, nightclubs, skate parks, beach promenades, and more. From energetic dance-offs in arcades to serene hikes in forests and refreshing river swims, every moment of this commercial was a blast to produce.
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